Election Ads, 2016 ed., Part 1
Hello readers! If you've been living under a rock (or, really, anywhere that isn't California), this coming Tuesday (June 7th) is the most important primary election in California in recent memory! As befits such a momentous occasion, I've received another batch of election spam!1
Surprisingly, the biggest issue in this election in San Francisco isn't the presidential primary, but is instead the election of the Democratic County Central Committee (the DCCC); the vast majority of election spam that I received was either a complete slate for the DCCC, or an ad for an individual candidate.
I've decided to break down my analysis a little differently this year; I'll be counting each piece of mail separately for each issue it advertises for; therefore, the sums don't necessarily add up to the total amount of mail (42 pieces, if you're curious).
|Jane Kim||CA State Senate||4||-|
|Scott Weiner||CA State Senate||13||2|
|David Chiu||CA State Assembly||7||-|
Beyond that, 15 of the flyers contained complete DCCC slates, most of which were either the Reform Slate or the Progressive Slate. A decent overview of the slates can be found at https://medium.com/@understanding_sf_politics/the-2016-san-francisco-dccc-elections-c0f6fc84537d.
And, of course, we always have a bunch of ballot propositions. Here are the tallies:
|SF Prop A||11||-|
|SF Prop B||13||2|
|SF Prop C||12||-|
|SF Prop D||9||-|
|SF Prop E||7||-|
|SF Measure AA||8||-|
|CA Prop 50||1||-|
Using my estimate from last time of 35¢ per piece of mail, that's $14.70 spent advertising for this local primary election to my household alone. What an efficient use of money!
Anyhow, if you live in California, be sure to vote on Tuesday. I'm sure I'll see you again for another of these tallies in November.