Election Ads, 2016 ed., Part 1

Hello readers! If you've been living under a rock (or, really, anywhere that isn't California), this coming Tuesday (June 7th) is the most important primary election in California in recent memory! As befits such a momentous occasion, I've received another batch of election spam1

2016 Primary Election Ads

Surprisingly, the biggest issue in this election in San Francisco isn't the presidential primary, but is instead the election of the Democratic County Central Committee (the DCCC); the vast majority of election spam that I received was either a complete slate for the DCCC, or an ad for an individual candidate.

I've decided to break down my analysis a little differently this year; I'll be counting each piece of mail separately for each issue it advertises for; therefore, the sums don't necessarily add up to the total amount of mail (42 pieces, if you're curious).

CandidateOfficeProAnti
Bernie Sanders2President1-
Jane KimCA State Senate4-
Scott WeinerCA State Senate132
David ChiuCA State Assembly7-
Victor HwangJudge4-
Sigrid IríasJudge1-
Paul Henderson3Judge5-
London BreedDCCC1-
David Campos4DCCC1-
Zoe DunningDCCC1-
Josh ArceDCCC12
Wade WoodsDCCC1-
Aaron Peskin5DCCC12
John GolingerDCCC1-
Alysabeth AlexanderDCCC1-
Pratima GuptaDCCC1-
Frances HsiehDCCC1-
Cindy WuDCCC1-

Beyond that, 15 of the flyers contained complete DCCC slates, most of which were either the Reform Slate or the Progressive Slate. A decent overview of the slates can be found at https://medium.com/@understanding_sf_politics/the-2016-san-francisco-dccc-elections-c0f6fc84537d.

And, of course, we always have a bunch of ballot propositions. Here are the tallies:

PropositionProAnti
SF Prop A11-
SF Prop B132
SF Prop C12-
SF Prop D9-
SF Prop E7-
SF Measure AA8-
CA Prop 501-

Using my estimate from last time of 35¢ per piece of mail, that's $14.70 spent advertising for this local primary election to my household alone. What an efficient use of money!

Anyhow, if you live in California, be sure to vote on Tuesday. I'm sure I'll see you again for another of these tallies in November.

1

See also this and this.

2

That's right, we only got one ad for the Presidential election, and it's for Bernie. SF!

3

Footnote not found

4

At time of writing, both of David Campos's sites are landing pages. Classy!

5

Another candidate whose website is down. What is this, 1995?


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